Introducing: the shadow civilization that's orders of magnitude larger than the real one, and it's operating 24/7 at machine speed.

If you’re building or introducing new tech, you must bridge the gap between the exciting 'new' and the comfortable 'known' to pave the way for acceptance.

Listeners will gain insights into how behavioral science and JTBD to drive meaningful product adoption, why traditional voice-of-customer methods often fall short, and how AI is unlocking strategic work by automating repetitive tasks.