Outlook Lab: In-Studio

Meet In-Studio, our newest communication program focused on developing confident, authentic, and adaptable communicators who can excel in any modern, on-camera, or digital scenario.

Our In-Studio program is a single, power-packed day of immersion where you'll get hands-on experience with realistic simulations designed to sharpen your media muscle, including:

> The Hot Seat (Sit-Down Interviews): Structured, one-on-one sessions where you'll master the art of the formal conversation.

> The Microphone Marathon (Real-Time Press Briefings): Fast-paced, mic-forward drills that demand quick thinking and confidence under pressure.

> The Director's Cut (IFB Earpiece Sessions): Practice speaking live while processing real-time direction and handling interruptions like a seasoned pro.

The In-Studio program was designed by a strategic communications authority and an award-winning broadcast veteran and is expertly delivered by our network of highly trained facilitators in professional studios in Charlotte and Washington DC. We also offer custom, on-location training for geographically diverse teams.

In-studio immersion.

  • 1 Before we meet

    You'll receive a pre-work guide covering essential wardrobe tips, interview etiquette, and technical basics, ensuring you're prepared from day one.

  • 2 Hands-on practice

    Engage in interactive classroom sessions focusing on mindset, body language, and voice. Practice critical skills like redirection, improv, and crafting effective soundbites.

  • 3 Real-world simulation

    Step into our studio for real-world media simulations, including sit-down, microphone, and IFB interviews. This intensive, practical training builds resilience so any future communication opportunity feels manageable.

  • 4 Post-Training mastery

    Receive an Executive Portfolio of Performance, which includes a secure, high-definition video archive of all your simulations, along with a comprehensive report of personalized feedback, performance metrics, and an actionable plan for permanent communication mastery.

The In-Studio edge.

We transform leaders into confident, effective, and authentic communicators by putting them through real-world media simulations.

In-Studio is built on a proprietary Performance Conditioning methodology and develops the core skills needed to command any stage—from the boardroom to a livestream.

This methodology deliberately conditions your brain and body to remain calm and focused, so any future communication feels manageable.

Our Foundational Pillars.

  • We're not just preparing you for your next interview. We're building foundational communication skills that will make you a more effective leader for your entire career.

    While we teach you how to be concise, our training is about more than just managing a message. It's about helping you think on your feet, adapt to any situation, and deliver your message authentically.

    We address the root causes of communication challenges, such as a lack of confidence, insecurity, or lack of awareness, to create a more resilient and powerful communicator from within.

  • Our external perspective allows us to deliver the honest, difficult feedback that's crucial for real improvement—the kind of feedback your internal team may not be able to give.

    We act as your specialized "tiger team," coming in with a direct, proven skillset to elevate your communication abilities without the bureaucracy or one-size-fits-all approach of a large PR firm.

  • We deliberately expose you to manageable stressors in a safe, controlled environment, which conditions your brain and body to remain calm and focused under pressure.

    Every communication opportunity afterward—from a podcast to a formal interview—will feel manageable and within your control.

Limited studio sessions for 2025.

We are now booking the last few studio sessions for this year, and we'd love for you to be among our inaugural trainees! Space is strictly limited, so contact us now to lock in your training dates before the final spots are gone.